Storytelling Techniques

There are many different storytelling techniques used in the journalism today. In the New York Times: “Blowing Off Steam” feature, they use still photographs along with voiceovers, text and music in order to show New York professionals taking time out of their day to play on work sporting teams.

New York Times: Blowing Off Steam

Having a broadcast background, I know how easy it is to write an article like the New York Times. It takes some great photos, which capture a certain essence, and some interviews that coincide with the photos. If people have the resources to use video instead of still photos, the slideshows can turn out to look better but sometimes it is challenging to find good video film.

This technique is a commonly used technique but a good technique at that. Sometimes it is easier to understand how people are feeling if you can actually hear their voices and see their faces. I think that we could use this technique in our group project by finding pictures of past and current Chicago Fire marketing pieces and having the Chicago Fire Marketing Director talk about how and why they decided to use the certain campaigns.